Comforting a Crying Baby: Proven Soothing Methods That Can Help

A mother gently holds and looks lovingly at her calm newborn in a warmly lit room. The image includes large blue text that reads: 'Comforting a crying baby: Proven soothing methods that can help.' A green gradient overlays the left side. In the top right corner is a 'C' logo with the text 'Comforting methods can help'. Bottom text includes 'ICON Week 2025' and the website www.midwifeviv.com

C= Comforting methods can help Comforting Does Not Mean Perfection When parents hear “comforting methods can help” they often think it means there is always a perfect solution. The truth is sometimes there is and sometimes there is not. But it is worth learning and trying different methods, because often one of them will make […]

ICON in Focus: Protecting Babies from Shaken Baby Syndrome

  It’s ICON Week This week is ICON Week, so each day we will take a closer look at what ICON means, why it matters, and how it can support parents and protect babies. Today we begin by exploring ICON in general before diving into each step throughout the week.   A personal note from […]